Mac OS X is Apple’s proprietary operating system for its line of Macintosh computers. Apple also operates the Apple Music and Apple TV media distribution platforms. This gives them the power to make an operating system and suite of apps that are tailor-made and optimized for their hardware. The company designs its own hardware and software. Over the years key successes include the iPhone, iPad, iPod, and the MacBook Air. Apple make great looking (albeit expensive) hardware.
There are many things to admire about Apple’s hardware and software. Their dominance is so broad they account for more than 20% of the S&P 500. Apple, Microsoft, Alphabet (Google’s parent), Amazon and Facebook dominate the tech landscape.
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